Our Services
All your marketing, under one fold.
At Folded. Marketing, our services are designed to work together, not in isolation. Each Fold is built to bring clarity, structure, and momentum to your brand, whether you need focused support or an integrated, all-in approach..
The Social Media Fold
The Social Media Fold brings strategy, content creation, and platform management together under one considered system.
Rather than treating platforms as separate efforts, we design a cohesive social presence that works across Instagram, TikTok, and Pinterest aligned to your brand and business goals. We manage everything from planning and content creation to posting, optimisation, and performance reporting, ensuring your brand shows up consistently and intentionally across the platforms that matter most.
This Fold is built to remove the noise, eliminate guesswork, and create a social ecosystem that supports growth rather than chasing trends.
What’s included:
Platform-specific social media strategy
Content planning and creation
Reels, short-form video, carousels, and static content
Caption writing and scheduling
Platform optimisation and performance tracking
Ongoing refinement and reporting
Platforms are selected based on your audience, goals, and growth stage, not a one-size-fits-all approach.
Rather than treating platforms as separate efforts, we design a cohesive social presence that works across Instagram, TikTok, and Pinterest aligned to your brand and business goals. We manage everything from planning and content creation to posting, optimisation, and performance reporting, ensuring your brand shows up consistently and intentionally across the platforms that matter most.
This Fold is built to remove the noise, eliminate guesswork, and create a social ecosystem that supports growth rather than chasing trends.
What’s included:
Platform-specific social media strategy
Content planning and creation
Reels, short-form video, carousels, and static content
Caption writing and scheduling
Platform optimisation and performance tracking
Ongoing refinement and reporting
Platforms are selected based on your audience, goals, and growth stage, not a one-size-fits-all approach.
Best for:
Brands wanting a fully managed, aligned social presence without juggling multiple providers or platforms.
The Full Fold
Everything. Folded.
The Full Fold is our most comprehensive partnership, designed for brands who are ready to bring their entire marketing ecosystem under one clear, cohesive strategy. Rather than managing channels in isolation, we integrate strategy, content, social media, paid media, email, and PR into one aligned system.
Every decision, campaign, and piece of content is guided by a single direction, ensuring your marketing works together rather than competing for attention.
The Full Fold is our most comprehensive partnership, designed for brands who are ready to bring their entire marketing ecosystem under one clear, cohesive strategy. Rather than managing channels in isolation, we integrate strategy, content, social media, paid media, email, and PR into one aligned system.
Every decision, campaign, and piece of content is guided by a single direction, ensuring your marketing works together rather than competing for attention.
This is where marketing shifts from busy to effective and where brands typically see the strongest, most sustainable momentum.
The Email Fold
Where growth compounds.
The Email Fold builds and optimises email systems that convert-through strategic flows, campaigns, and list growth.
Email is treated as a core growth channel, fully aligned with your content and paid strategy.
Best for: Brands wanting stronger retention and revenue.
The Growth Fold
Paid Media
Performance-led advertising, aligned with strategy.
The Growth Fold covers Meta and TikTok advertising, managed through a percentage-based model that scales with your ad spend.
We focus on strategy, creative testing, optimisation, and reporting, ensuring your ads support real business outcomes, not just impressions.
The Growth Fold covers Meta and TikTok advertising, managed through a percentage-based model that scales with your ad spend.
We focus on strategy, creative testing, optimisation, and reporting, ensuring your ads support real business outcomes, not just impressions.
Best for: Brands ready to scale traffic, leads, or sales.
The Website Fold
Websites designed to flow.
We create considered, conversion-led websites that communicate your brand clearly and support your growth goals. Every site is designed for usability, clarity, and seamless flow.
We create considered, conversion-led websites that communicate your brand clearly and support your growth goals. Every site is designed for usability, clarity, and seamless flow.
Best for: Brands needing a refined digital home.
The PR Fold
Visibility through connection.
The PR Fold focuses on influencer outreach, gifting, brand partnerships, and campaign coordination-helping your brand expand reach and credibility through meaningful relationships.
The PR Fold focuses on influencer outreach, gifting, brand partnerships, and campaign coordination-helping your brand expand reach and credibility through meaningful relationships.
Best for: Brands ready to grow awareness and presence.
The Activation Fold
Real-world moments that matter.
From launches to events and creator days, the Activation Fold brings your brand to life through experiences designed to connect, engage, and leave a lasting impression.
From launches to events and creator days, the Activation Fold brings your brand to life through experiences designed to connect, engage, and leave a lasting impression.
Best for: Brands wanting memorable brand moments.
The Content Fold
A month of content, created with intention.
The Content Fold is a flexible content creation intensive for brands who want professionally created content without ongoing management.
We plan, create, and deliver a full month of on-brand content ready to post across your platforms. Ideal for launches, campaigns, or teams managing their socials in-house.
The Content Fold is a flexible content creation intensive for brands who want professionally created content without ongoing management.
We plan, create, and deliver a full month of on-brand content ready to post across your platforms. Ideal for launches, campaigns, or teams managing their socials in-house.
Best for: Brands seeking high-quality content with flexibility.
The Influencer Management Fold
Influence, folded strategically.
The Influencer Management Fold connects your brand with the right voices not just the loudest ones. We manage the full influencer process from sourcing and outreach to negotiation, briefing, and campaign oversight, ensuring every collaboration feels aligned, credible, and commercially considered.
Rather than chasing vanity reach, we focus on partnerships that strengthen brand trust, expand visibility, and support real growth. Every creator is selected with intention and every campaign is folded into your wider marketing strategy.
The Influencer Management Fold connects your brand with the right voices not just the loudest ones. We manage the full influencer process from sourcing and outreach to negotiation, briefing, and campaign oversight, ensuring every collaboration feels aligned, credible, and commercially considered.
Rather than chasing vanity reach, we focus on partnerships that strengthen brand trust, expand visibility, and support real growth. Every creator is selected with intention and every campaign is folded into your wider marketing strategy.
Best for: Brands ready to approach influencer marketing with structure, clarity, and measurable impact.
The Brand Fold
Built from the foundation up.
The Brand Fold supports businesses launching, rebuilding, or repositioning. We refine your messaging, positioning, and digital presence so your brand feels clear, cohesive, and elevated.
This Fold often becomes the foundation for everything that follows.
The Brand Fold supports businesses launching, rebuilding, or repositioning. We refine your messaging, positioning, and digital presence so your brand feels clear, cohesive, and elevated.
This Fold often becomes the foundation for everything that follows.
Best for: Rebrands, launches, and growing businesses.
testimonials from you
select the plan that works for you:
The Full Fold Courses Bundle
All courses. One investment. Fully folded.
The Full Fold gives you access to every Folded course in one complete bundle. From strategy and content to social, paid media, and email, this is a comprehensive marketing education designed to grow with your business.
Instead of piecing together information from multiple places, everything is folded into one clear learning pathway, so you can build, refine, and scale your marketing with intention.
What you get:
Lifetime access to all current courses
・Access to future course releases
・Step-by-step frameworks and systems
・Practical, real-world guidance
Best for: Founders who want the full picture and long-term value.
・Access to future course releases
・Step-by-step frameworks and systems
・Practical, real-world guidance
Best for: Founders who want the full picture and long-term value.
The Folded Marketing Academy
Ongoing learning, folded in monthly.
The Folded Marketing Academy is a monthly subscription designed to support you as your business evolves. Inside the Academy, you’ll find bite-sized education, strategic insights, and practical guidance you can apply immediately, without overwhelm.
This is not about chasing trends. It’s about building a strong marketing foundation over time, with support, structure, and clarity at every stage.
Inside the Academy:
Access to selected courses and modules
・Monthly strategy insights and updates
・Ongoing marketing education
・A growing library of resources
Best for: Business owners who want consistent guidance and ongoing support.
Access to selected courses and modules
・Monthly strategy insights and updates
・Ongoing marketing education
・A growing library of resources
Best for: Business owners who want consistent guidance and ongoing support.
Common Questions
FAQ
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